ABOUT US

Like photos, visual guides can tell a story and help to bolster your message to seal the deal for a customer. Darren Rowse once said that his About Us page is his number one visited page from Google. Letting them in on your mantra can help establish trust. You might also like Designed from the ground up to meet the needs of small business owners, Volusion's all-in-one ecommerce platform lets you build a beautiful, fully-customizable website with no coding knowledge required. Your sincerity will come through. I love the problogger page.

An About Us page gives online shoppers insight into your brand and the people behind it. Everyone loves a good story. Hello Alfred. Include links to your media mentions, endorsements and other PR on your About Us page. Not all companies utilize their About Us page to hire, but when they do, this is how to do it. Users expect organizations to tell a consistent and cohesive About Us story.

Darren Rowse once said that his About Us page is his number one visited page from Google. Tim on February 14, Jobs with our partners. I talk about that a little bit under Copyblogger but you are right, its so important. What the Icons Mean Tell a Great Story — Telling a great story with words, video production , or even a timeline helps evoke an emotional response in the customer, which is proven to increase their intent to buy.

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Their certificate for ecologic distinction attests to their commitment to environmental best practices. Please note that comments on this post are now closed but you can always let me know what you think on Twitter or leave a message on a newer post. Thanks for stopping by. Whether you agree or not, you get somewhat swept up in it all. Tim Ferris is in 3rd person. Finally, there are a few ways to look at the world.
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I disagree with you about Tumblr. Combine that with a killer design and it makes for a great site. Unless I post my irrelevant in my opinion Twitter followers, this whole concept is a bit ahead of itself for new blogs. My client, who had experience in the food industry, connected with a group of dietitians and started a line of healthy, frozen meals that were suitable for people with diabetes like his good friend. I was very slow to warm to Twitter, but the way they structure their internal links and answer anticpated objections is pretty ingenius. The main focus of their About Page is a timeline graphic that takes you back through their history and details some achievements, challenges and major dates of the company. Instead of using an actual map, they have cleverly designed theirs to look like a transit map.
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SpaceX tells its story through its successes and sometimes failures , but proving that everything is moving forward is an important point that their page helps illustrate for potential investors. This transparency shows empathy and a willingness to meet people in places they already are online, rather than dictating a rigid process for interaction. Not only do they have the standard company history, but they also include the history of the Ghurka soldiers they're named after, a detailed dissection of their logo and in-depth information about their manufacturing. When convincing your customer to choose you over the competition, always address them personally. Resources Squarespace Blog.
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You can use a template, such as the one below offered by SlideSalad , or create your own custom presentation. Thank you so much for sharing this information with us. After that, we encourage you to read the rest of the article. Here are some examples:. Simply put, do what he says and you can live like a millionaire.
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Customers visit your About Us page to peek behind the curtain and see the people running the show. Writing your call to action is easy. This transparency shows empathy and a willingness to meet people in places they already are online, rather than dictating a rigid process for interaction. If you use them I suggest that you make it only a part of the page, not the whole page. Nice post. Looking for a copywriter who can craft your About Us page?
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